ABU DHABI, 13th June, 2016 (WAM) — His Highness Sheikh Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the Armed Forces, attended at his Ramadan Majlis on Wednesday the 5th Ramadan lecture on the drive and corporate motivation, delivered by Dr Daniel Pink, economic analyst and author of best-selling books.

Present were Dr. Amal Abdullah Al Qubaisi, Speaker of the Federal National Council, Sheikh Nahyan bin Zayed Al Nahyan, Chairman of the Board of Trustees of the Zayed bin Sultan Al Nahyan Charitable and Humanitarian Foundation, H.H. Lt. General Sheikh Saif bin Zayed Al Nahyan, Deputy Prime Minister and Minister of Interior, H.H. Sheikh Abdullah bin Zayed Al Nahyan, Minister of Foreign Affairs and International Cooperation, Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Culture and Knowledge Development, a number of Sheikhs, ministers and senior officials.

Pink lauded the achievements made by the UAE in terms of productivity and performance, which render it as a regional leader. He also applauded the ‘Year of the Reading’ initiative, launched by President His Highness Sheikh Khalifa bin Zayed Al Nahyan, saying that motivating the youth to read would enable them increase their knowledge and creative abilities.

He called on other countries to emulate the UAE example for pursuing progress and knowledge, technical and scientific advancement.

Pink argued that human motivation is largely intrinsic, and that the aspects of this motivation can be divided into autonomy, mastery, and purpose, saying the old models of motivation is driven by rewards and fear of punishment, is dominated by extrinsic factors.

He also said that when organizations are really looking to achieve breakthrough innovations, they need to motivate their workers by recognising their desire to be a valued team member who contributes to significant solutions.

he referred to the saying of His Highness Sheikh Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces about the post-oil era in 2050s and the need to invest in human resources as the nation’s true wealth.

WAM/bashir